ISSN Print 2713-0878
ISSN Online 2713-0886
BIOMEDICAL JOURNAL OF ERMC EASTERN EUROPEAN
Copyright: © 2026 by the authors. Licensee: Pirogov University.
This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution license (CC BY).
This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution license (CC BY).
ORIGINAL RESEARCH
Consumer motivation when choosing drinks positioned as healthy
About authors
Federal Research Center for Nutrition, Biotechnology and Food Safety, Moscow, Russia
Correspondence should be addressed: Ekaterina L. Oganesyants
Ustinsky proezd, 2/14, Moscow, 109240, Russia; moc.liamg@kstnaysenago
About paper
Funding: the study was supported within the framework of the state budget assignment, topic No. FGMF-2025-0014.
Author contribution: Oganesyants EL — data collection and analysis, manuscript authoring; Kochetkova AA — research concept and design, manuscript editing.
Compliance with ethical standards: the study was conducted in accordance with the ethical standards of the Declaration of Helsinki (Fortaleza, 2013). All participants provided voluntary informed consent to participate anonymously in the online survey.
Received: 2026-05-07
Accepted: 2026-05-16
Published online: 2026-06-25
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